An article is a written work published in a print/electronic medium. It may be for the purpose of propagating news, researching results, academic analysis, or debate. Generally, it is a piece of writing that is published in a newspaper or Magazine.
When it comes to writing a blog post that not only drives in new readers but also captivates their imaginations
and leaves them craving more—you’ve got to start with a blog post outline to organize your thoughts, decide
what’s critical to include and make certain you’re not missing any opportunities.
Lumping you into statistics. The studies show that most visitors scroll through only about 50-60% of a blog post. This can seem like a big problem if you’re a business owner who wants to share awesome, helpful information online. How do you get people to actually read your blog posts?
Marketing collateral refers to a wide collection of media items which are used for supporting the sales of products and services. Marketing collateral is used to explain adjacent advertising materials like catalogs, brochures along with other sales supporting tools. These help in making your product known to the people and also answer their various queries on how it will be beneficial for them. It can go parallel with the main campaign or after its completion and most often includes a call to action or detailed information about the product that is being advertised. The aim is to deliver the client compelling reasons so as to make informed purchasing decision along with assuring that they have taken the right decision. Marketing collateral is also helpful in building credibility as prospective customers may refrain from buying products that lack credibility. Marketing materials that are well-designed can make a good first impression and may speak about the business itself.
As we mentioned earlier, posting on social media makes you more visible and memorable to potential customers. By posting regularly, you make sure that your customers see more of you.
Dominate the search engine results for your brand by sharing fresh content on your social media accounts like FB and Instagram. Search engines will index these pages and display them when someone is searching for relevant content.
Every single one of the posts you make on social media can entice potential customers to buy something from you. By posting regularly and increasing your visibility, you gain more chances to improve your overall conversion rates.
Show how your business gives back to the community or celebrate that new hire. These milestones are one of the reasons why people follow business accounts on social media. By letting them get to know you and your employees, you’re strengthening a relationship that will last for years to come.
Another useful aspect of social media marketing is how it helps you learn about your customers. By posting regularly, you can gain further insights into what kind of posts work and which don’t, which helps indicate what topics your ideal client is interested in the most.
If you are posting regularly, you can evaluate what works and what doesn’t. Perhaps you receive more engagement when you post four times per week instead of two, or maybe you added 10 new followers because of a limited-time offer. These are things that are easier to catch when you post regularly.
A handful of your customers will prefer to communicate through social media; whether it’s a complaint, a compliment, or a comment. By posting regularly, you’re showing your customers that you are active and ready to help. (Make sure you reply to these messages!)
When done right, email marketing converts prospects into customers, and eventually into loyal and raving fans. There is a theory being circulating in the digital marketing space, if you want to be successful you need to go BIG on social. We need to constantly reinvent the wheel on social... What worked yesterday may not work today. With email, we do not have the same problem. When you email, it is there in that person’s inbox until he reads it or deletes it. If you email to 1000 people, then it will reach the inbox of an average of 900 people. But when you post on a social site on which you have 1000 followers, then it may just reach 20 people. Experian, in 2012, reported that for every $1 you spend on email marketing, you get $44 return on investment.(just wow )
An email campaign click rate is around 3% of people who open it whereas the average click-through rate from social media is only 0.5%. The difference in the reach is HUGE , hence email marketing plays a vital role in upscaling your business and generate revenue ! Want to send out professionally written emails to your business partners, customers, and clients?
This is what infographics are for. Infographic writing is that the best thanks to conveying your message in a concise manner. Infographic content helps in displaying data and information in a meaningful way. We can create impactful content for your infographics. Our experts know how to balance the visual and written fragments of the infographic. We capitalize on proper research and the use of factual information to generate content that connects with your audience. Looking for a beautifully designed, ready-to-publish infographic? Our polished and professional design and copy services are at your disposal. Our infographic service combines compelling copy and crowd-pleasing, professional graphics to offer you the right finished piece which will engage and captivate customers. Starting with a basic idea or a draft of your guidelines, we’ll craft the right words to relay your message. Send us your guidelines or expectations for the visual feel you would like, like visual pictures suggestions and colors, and let our designers use their imagination and creativity to take it away.
The eCommerce industry has been thriving over the last couple of years. It is estimated that more than 2 billion people are online shoppers, and that number is only expected to grow. So, what are the factors that help them decide which products to choose? How are they finding the products they need? Well, there are many factors that help them make decisions, and product descriptions are one of them. It enables you, as a seller, to get more attention, more customers , and drive more sales by helping them understand why this product is useful for them.
A product description is one of the forms of marketing copy used to describe your product and explain why it’s worth purchasing. A good product description will help you boost your sales and enhance the customer experience by making your eCommerce site look professional. You should make sure to give them the information they need. A good product description can be a significant factor for your potential customers to purchase your product.
It is important to have clear and well-written product descriptions in your online store if you want to sell your products globally. The best way to do it is to do proper research, develop ideas, and test different approaches. These nine tested steps will help you make sure that your product descriptions speak to your audience. You should understand their needs and provide value.
Technical writing is a form of business writing where the writer’s goal is to describe technical information in the most precise way possible. But writers can’t achieve this with words only. It often includes using other aspects of technical communication, such as images, graphs, and video.
The idea of making a script or outline for your podcast might stifling to the creative process. But the truth is, creativity needs structure to thrive, and the top podcasts are successful because of good preparation and quality scripting. Writing podcast scripts is a personal thing. Some people choose to fully script entire shows word for word. Whilst others have just a title and improvise the rest. However you choose to plan out your episodes, it’s best to have something to refer too, even if it’s a rough script.
